Our SPIFF program solutions and services help to increase sales and brand loyalty from your indirect channel partners and sales associates


Sales incentive programs, often referred to as ”SPIFF” programs, are an effective tactic for increasing sales and encouraging brand loyalty from your dealer’s sales associates SPIFF solutions and sales. Sales incentives are particularly effective in stores offering competing brands, especially when your brand is putting awards directly into the pockets of the sales associates. Our incentive solution offers the ability to create a SPIFF marketing program that engages your entire channel, from distributors and dealers down to the individual sales associate.

Our SPIFF program includes an online portal that gives participating sales representatives easy access to enrollment, account earnings and redemption information, sales reporting, and program-related terms. Award options include merchandise, travel, debit card and any of the traditional cash payment options. The training module hosts product training with the capability of offering bonus points for successfully completing the product training. A full suite of reporting is available for Corporate and Field Managers, and we offer year-end tax reporting for 1099-MISC (IRS), T4A (CRA) and RL-1 (Revenu Quebec) slip filings. Brandmuscle’s sales incentive programs and SPIFF solutions are supported by our dedicated staff managing program-related communications.



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